How Noise Transformed Its HR Operations with Keka

A Sonic Boom in Employee Experience & Efficiency

Noise, India’s leading smart wearable brand, has always made waves in the consumer electronics space. But when it came to managing a growing workforce of 450+ employees, they found themselves in search of an HR platform that could match their pace of innovation. This whitepaper explores how Noise reimagined their HR processes—enhancing employee engagement, accountability, and manager productivity—using Keka’s comprehensive HRMS suite.

With a young and rapidly expanding team, Noise faced several challenges: from streamlining onboarding for first-time managers and freshers to improving employee punctuality and engagement across multiple locations. The HR team needed a cost-effective, scalable platform with easy implementation and seamless user experience. That’s when they discovered Keka.

Orchestrating HR Harmony: Challenges Turned into Wins

As Noise scaled from just 50 employees in 2017 to over 450 by 2023, they required a system that could:

• Simplify dashboards for HR and line managers

• Encourage accountability with biometric attendance

• Build a culture of appreciation and feedback

• Streamline payroll and travel expense management

• Enable data-driven decision-making using real-time reports

The whitepaper outlines how these pain points were addressed in a phased and scalable manner using Keka’s tools.

Engaging Employees, One Feature at a Time

Keka’s intuitive user interface made onboarding a breeze, even for first-time managers. Custom onboarding workflows were defined for different employee categories, helping everyone—from interns to department heads—settle in quickly.

The gamification of attendance encouraged team responsibility. Employees could view their own and teammates’ attendance data, creating a self-regulating culture where leave decisions were made with team impact in mind.

With Keka Praise, employees began appreciating one another using badges—fostering a positive and collaborative work environment. This organic culture of recognition improved morale and cross-team bonding.

Building an Integrated People Engine

Noise also utilized Keka’s robust integrations to unify their HR tech stack. These integrations reduced app-switching and created a seamless flow of employee data across payroll, attendance, and performance modules—saving time and reducing errors.

Keka’s Payroll module made salary disbursements smooth and timely, automating approval flows and significantly lowering manual workload. Meanwhile, the Expense Management tool enabled business travelers to file claims in a policy-compliant and timely manner—enhancing transparency for both employees and finance teams.

Smart Reports, Smarter Growth

To keep pace with its growth, Noise relied on Keka’s powerful analytics dashboard to monitor employee performance, retention, and engagement. These reports enabled strategic decisions around workforce planning and helped reduce attrition while boosting overall employee experience.

According to HRBP Rahoul Srivastav, “Keka helped our managers build accountability and empathy. It created a very collaborative culture and exceeded employee expectations.

Ready to Make Noise with Your HR Strategy?

This whitepaper offers a behind-the-scenes look at how India’s leading wearables brand scaled its HR processes using automation, gamification, and real-time analytics. Whether you're a fast-scaling startup or an established enterprise, the Noise-Keka story is filled with replicable insights for building a people-first culture.

Download now to learn more about how Keka amplified HR outcomes at Noise.